Elias_Veris

Elias Veris just realised that, short of sneezing, his every move in his local supermarket is recorded. With the tables turned and himself as the respondent it's made him think. Are we giving enough value...

Not next week, but the week after that, Esomar Congress 2011 kicks off in Amsterdam. I was at the 2009 edition (still as a student back then), and had a serious blast. Some amazing speeches,...

Elias Veris The basic idea behind a successful product or service is straightforward: it should solve a customer problem, remove a friction a customer has. For a consumer to be willing to pay for a...

Last week Elias Veris travelled to London for the 2011 Mobile Research Conference and discovered that while great steps have been made, there is still a long way to go...

Our new kid on the blog, Elias Veris looks at one of the most overlooked variables in market research. The Context...

RW Connect has scoured the globe for a group of young researchers that will share their thoughts and journeys as they begin their careers in market research. In the first post of an on-going series,...