Freya Vinten

4 Articles

The evolution of happiness: Trust

Freya VintenMay 30, 2017February 5, 2019

by Freya VintenMay 30, 2017February 5, 20190

By Freya Vinten In the final article of this series, we consider trust and the consumer need for credibility from brands – especially when faced with choice, or when making decisions. We explore how the...

Strategy & Management

The Evolution of Happiness: Escapism

Freya VintenMay 23, 2017February 5, 2019

by ESOMAR and Freya VintenMay 23, 2017February 5, 20190

As part of our happiness series we look at the role of escapism....

Strategy & Management

The Evolution of Happiness: Authenticity

Freya VintenMay 16, 2017February 5, 2019

by ESOMAR and Freya VintenMay 16, 2017February 5, 20190

In part two of our happiness series, we focus on authenticity....

Strategy & Management

The Evolution of Happiness – An Introduction to Happiness

Freya VintenMay 9, 2017February 5, 2019

by ESOMAR and Freya VintenMay 9, 2017February 5, 20190

The start of our series on happiness looks at the effect the macro environment can have on happiness and comfort....

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Freya Vinten

The evolution of happiness: Trust

The Evolution of Happiness: Escapism

The Evolution of Happiness: Authenticity

The Evolution of Happiness – An Introduction to Happiness

Predictive qual: How to turn the art of qual into a science...