Jackie Rousseau-Anderson
Partner, ScaleHouse, USA
5 Articles
Jackie has spent her career at the intersection of data, insights and customer success. From running international research studies to building new products with integrated data sources, or from running commercial teams to integrating first party and 3rd party data, Jackie loves understanding and optimizing the entire data value chain.
ESOMAR’s collaborator Jackie Rousseau-Anderson interviewed Anouska Post, Senior RVP Sales EMEA at Salesforce, about the state of matters on the Insights Industry, with particular attention to the Digital Data Analytics segment (including the CMR, Martech...
The Evolution of the Data, Analytics and Insights Industry: Consulting Firms
ESOMAR’s collaborator Jackie Rousseau-Anderson interviewed McKinsey & Co.’s Senior Expert and Leader of Agile Insights Tamara Charm, and Partner Candace Lun Plotkin, about the state of matters on the Insights Industry, with particular attention to...
The Evolution of the Data, Analytics and Insights Industry: DIY Research Platforms
ESOMAR’s collaborator Jackie Rousseau-Anderson interviewed Tom Hale, President of SurveyMonkey, about the state of matters on the Insights Industry, with particular attention to the DIY Research Platforms segment....
The Evolution of the Data, Analytics and Insights Industry: Enterprise Feedback Systems
ESOMAR’s collaborator Jackie Rousseau-Anderson interviewed Fuel Cycle’s CEO Eran Gilad, and CPO Rick Kelly, about the state of matters on the Insights Industry, with particular attention to the Enterprise Feedback Systems segment....
The Evolution of the Data, Analytics and Insights Industry: Market Research
ESOMAR interviewed Nathalie Burdet, CMO of Kantar´s Insights Division, about the state of matters on the Insights industry, with particular attention to the established sector....