JD Deitch
COO, Cint
Turbulent times cause changes in consumer behavior, directly affecting and disrupting trackers and normed studies. Today, we’re experiencing the most sweeping changes many of us will encounter in our lifetimes. The COVID-19 pandemic is causing...
Digital changes everything: The new reality of fraud mitigation
Fraud has been a persistent problem in our industry for years. And it’s on the rise. In fact, a recent study by Juniper Research showed that advertising spend lost to fraud will increase in 2019...
Death to the Panel Book: Uncovering Better Sample Metrics
Want better sample? P2 Sample tell us how to get it....
Sampling Automation: How to Make Automation Successful
We provide you tips on how to successfully automate your sampling....
The Good, the Bad, and the Ugly of Sampling Automation: Part 2 (The Bad & The Ugly)
In part two of our automated sampling series, we look at the bad and ugly sides of automation....
The Good, the Bad, and the Ugly of Sampling Automation: Part 1 (The Good)
In the first of a three part series we look at the good side of automated sampling....