Rob Quayle
Qualitative research consultant, Robert Quayle Qualitative Research, UK
1 Article
Qualitative researcher for more than 30 years. Wide ranging experience but most strongly focused on Automotive - clinics, Target Customer, product positioning and comms development.
Worked across wide variety of automotive marques including Toyota, Ford, BMW, Porsche, JLR and Aston Martin. Studies have spanned UK, Europe Russia, US and China.
Also work in Financial, B2B, Social and Media
As for research, it’s about people. Our industry is about spending time with REAL people. So, at the earliest opportunity, let’s pack our Zoom accounts away and get back out there....