Serge Mumbu
ESOMAR Representative for DR Congo | Senior partner, Target, DR Congo
1 Article
Senior partner of Target and ESOMAR representative. He holds a Bachelor's degree in Business Administration, marketing option from the Protestant University in Congo. In 1999, young graduate with four other friends; he started Experts (a market research agency in which he will be the managing shareholder). For 19 years, he is specialized in piloting quantitative, qualitative and desk research projects.
As current representative of ESOMAR in DR Congo (world organization of professionals in market research), he overlooks the field in terms of activities, opportunities, quality compliances and standards, needs, bringing youths within the field, etc.
www.target-sarl.cd
As per World Bank 2018 report, DR Congo is the fourth most populated African country with almost 84.07 million people. The nation had a new president for the past two years and is experiencing a...