My Best Friend is a Time Machine
After a brief hiatus RWC commentator Tanvi Gupta is back. Here she talks about how nostalgia is leveraged by marketers and why the tastes and sensations of our childhood affect us so much....
Tanvi Gupta
Let’s Play a Game of Jigsaw Puzzle
Putting Together Pieces of Data I loved putting together jigsaw puzzles as a child, searching for pieces that fit together. The greatest satisfaction emerged from the last piece, which always used to be a centre...
Time to the face the sun
Pack your bags. Get on the road. Sweat it out on the field. “After sleeping through a hundred million centuries we have finally opened our eyes on a sumptuous planet, sparkling with colour, bountiful with...
Data Da Vinci – The Artist within the Researcher
We get a lucid understanding of events around us when we see/ hear them in the form of art. From ages, man has communicated information in the form of art, written or spoken. In this...
Confessions of a Shopaholic Interviewer
Tanvi Gupta recalls her first shopper intercept survey and the hurdles faced in motivating respondents....
The day ‘God’ retweeted me
Our new kid on the blog, Tanvi Gupta looks at the power of Twitter and why all young researchers and students should get involved....