Tatiana Romão
Market Research Manager and Guest Lecturer at IED Madrid, Sonae Sierra, Spain
1 Article
A passionate data storyteller with a creative mind. Expert in asking the right questions and selecting the best approach to get insights and answers. The quest often entails making use of a wide tool box and a diverse professional experience: from entrepreneur to organizational structure, from FMCG to retail real estate, from big data to qualitative, from business to consumer, from Madrid to Shanghai...
2020 has been a challenging year. Due to Covid-19, all around the globe, people have had to go into lockdown, working or learning remotely, while many businesses suspended their activities, with a severe economic impact...