Biz-Talks
In a series of interviews we explore how research clients re-equip their insights teams for more impact in a fast-changing world. This time we speak to Charles Wilson, manager, product consumer insights at New Balance....
Michelle Gansle of Mars Wrigley on managing change
In a series of interviews we explore how research clients re-equip their insights teams for more impact in a fast-changing world. This time we speak to Michelle Gansle, director, consumer insights at Mars Wrigley....
Josh Chasin, chief research officer Comscore on the future of audience measurement
Josh Chasin, Comscore’s chief research officer, explains how the media measurement firm is continuously adapting in an era of multi-screens, cross-platform media consumption....
Stephan Gans of PepsiCo on re-tooling the insights team for more impact
In a series of interviews we explore how research clients re-equip their insights teams for more impact in a fast-changing world. This time we speak to Stephan Gans, chief insights and analytics officer at PepsiCo...
New CEO David Kenny on future plans for Nielsen
As part of a series of interviews with industry CEO’s, Nielsen’s David Kenny shares his views on technological change, data protection, and the future of his own company....
CNBC talks to Finn Raben, ESOMAR DG
CNBC talks to ESOMAR Director General Finn Raben on how marketing insights teams to be structured for maximum effectiveness....