Show & Tell: Exploring Identity in Kids Media
Hook Research share insights into why kids are now interested in differences in identity and how this is influenced by kids media....
Research & Society
Research Heroes: Influencing the influential
By Sally Wu, Steve August, Sjoerd Koornstra, BV Pradeep and Jake Steadman Who are the individuals who’ve played a role in guiding others into or through the industry? We talk to prominent researchers from around...
How Market Research Assisted Hurricane Matthew Victims
Diego Casaravilla provides a fascinating case study on how market research helped victims of Hurricane Matthew and inform future disaster prevention policy....
US Election: ‘Say a Prayer and Fingers Crossed’
Vox Pop International use video to gain an insight into how millenials in NYC feel about the forthcoming general election....
Get ready to #ESOMARping!
What happens when you infuse interviews with a healthy dose of Ping Pong spirit and add a sprinkle of Millennial curiosity? We’re setting up a fun social experiment to find out!...
Do we get what we deserve, or do we deserve what we get?
By Finn Raben Last year, in a piece entitled “Opinion – Sedition or Seduction”, I commented on the rise of the “opinion culture”, and the fact that we now live in an era that legitimises...