In the second part of Simon Chadwicks interview Jim Collins, best-selling author of Built to Last, Good to Great and How the Mighty Fall, talks about the role of engaging customers in the success of a company.
“There is a huge distinction between people having their say and people being heard … great leaders do such a marvellous job of was making sure that people were heard as opposed to, ‘Well I’m going to let them have their say and then do what I want’.”
Listen to the audiocast here – Simon Chadwick talks to Jim Collins – Part 2
