COVID-19 (Corona)
This paper will be discussing three critical issues that human beings are likely to face as a consequence of social distancing and its emotional and psychological ramifications....
Worst of times, best of groups
Undoubtedly, we are living through trying times and experiencing a lethal mix of health scare, economic doom, nerve wrecking uncertainty all of which has made us realize our fragility and vulnerability. But as they say,...
Clients and researchers: Where do we go from here? – ESOMAR COVID-19 Open Community Support Circle
In the 7 May session of the Global Community Circles, we brought together clients and researchers to engage in an open discussion on how the relationship between the two has shifted during the crisis and...
With the world on pause, it’s time for researchers to press play to help brands fast-forward
As this is a rapidly changing situation, and one which is affecting markets at a different pace, research is vital in helping brands to understand today and make decisions for tomorrow. Unfortunately, there is no...
Coping with social isolation and its emotional ramifications – Part 1 of 3
This paper will be discussing three critical issues that human beings are likely to face as a consequence of social distancing and its emotional and psychological ramifications....
Online qualitative research – getting close…. from a distance! Part 1 of 2
Qualitative research is currently undergoing rapid transformation, possibly a lasting sea-change: due to the coronavirus pandemic, qual is going online. Fast – and big-time. Tasks and projects that just a few months ago would have...