Martin Szugat
Managing Director, Datentreiber, Germany
3 Articles
Martin Szugat is the founder and managing director of Datentreiber – a design thinking consultancy specialized on data strategy and data-driven business. He is also the program director of the Predictive Analytics World and Deep Learning World conferences in Europe. Before that, he was co-founder and managing director of SnipClip, social media marketing agency. His background is in bioinformatics with focus on machine learning.
Over a three-part series we explain how design thinking is applied to data science projects to build data products that are economically viable, desirable for the intended users, and technically feasible....
Design thinking for data products – Part 2 of 3
Over a three-part series we explain how design thinking is applied to data science projects to build data products that are economically viable, desirable for the intended users, and technically feasible....
Design thinking for data products – Part 1 of 3
Creating value from data requires data products, i.e. innovative analytical solutions that extract relevant business information from the data for decision makers. Like any innovation, most data innovations fail in one or more dimensions: economic...