Reg Baker

Consultant, ESOMAR’s Professional Standards Committee, USA

2 Articles

ESOMAR publishes major update of guidance document for buyers of online samples

Reg BakerMarch 24, 2021April 29, 2021

by Reg BakerMarch 24, 2021April 29, 20210

This document seeks to help buyers of research and data analytics to build the right foundations when conducting projects worldwide...

Privacy & Ethics

Compliance is not enough

Reg BakerJanuary 22, 2020January 22, 2020

by Reg BakerJanuary 22, 2020January 22, 20200

Those of us who work in the Insights Industry here in the US have come back to work after our holiday break facing a new set of challenges as the California Consumer Protection Act comes...

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Reg Baker

ESOMAR publishes major update of guidance document for buyers of online samples

Compliance is not enough

Predictive qual: How to turn the art of qual into a science...