Sarah DeCaux
Head of Qualitative Research, Join the Dots, UK
4 Articles
We’ve heard a lot about social data in recent years and what can be gained from social intelligence as a market research methodology. Whilst this is useful for bringing the world of traditional market research...
Is the Future of Conversation User Generated?
A look at why user generated content should be considered in the insight process....
Is the Future of Conversation Visual?
In advance of ESOMAR Fusion, we look at how conversation is becoming more visual....
Is the future of conversation silent?
“I am delighted to be chairing this session on The Future of Conversation at the Fusion Conference! We humans adapt readily to advances in technology, and as a result the digital revolution has caused a...