Shobha Prasad

Director, Drshti Strategic Research Services, India

55 Articles

Shobha Prasad is a career researcher and recreational cartoonist. The former is used to enrich the latter. Shobha can be reached at shobha.p@drshti.com.

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SHOBSERVATORY Research Chronicles: The heart of the brand (manager)

Shobha PrasadOctober 7, 2021September 24, 2021

by Shobha PrasadOctober 7, 2021September 24, 20210

The heart of the brand (manager)...

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SHOBSERVATORY Research Chronicles: How presentations are created

Shobha PrasadSeptember 16, 2021September 2, 2021

by Shobha PrasadSeptember 16, 2021September 2, 20210

How presentations are created...

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SHOBSERVATORY Research Chronicles: The hard(ly) hitting findings

Shobha PrasadSeptember 2, 2021September 2, 2021

by Shobha PrasadSeptember 2, 2021September 2, 20210

The hard(ly) hitting findings...

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SHOBSERVATORY Research Chronicles: On the need for change

Shobha PrasadAugust 19, 2021August 19, 2021

by Shobha PrasadAugust 19, 2021August 19, 20210

On the need for change...

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SHOBSERVATORY Research Chronicles: Jobs to be done….?

Shobha PrasadAugust 6, 2021August 5, 2021

by Shobha PrasadAugust 6, 2021August 5, 20210

Jobs to be done...

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SHOBSERVATORY Research Chronicles: How projects stay trim and fit

Shobha PrasadJuly 29, 2021July 26, 2021

by Shobha PrasadJuly 29, 2021July 26, 20210

Dedicated to all the “commercial” guys across client companies :)...

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SHOBSERVATORY Research Chronicles: How presentations are created

Shobha Prasad

SHOBSERVATORY Research Chronicles: The heart of the brand (manager)

SHOBSERVATORY Research Chronicles: How presentations are created

SHOBSERVATORY Research Chronicles: The hard(ly) hitting findings

SHOBSERVATORY Research Chronicles: On the need for change

SHOBSERVATORY Research Chronicles: Jobs to be done….?

SHOBSERVATORY Research Chronicles: How projects stay trim and fit

Predictive qual: How to turn the art of qual into a science...