Privacy & Ethics
By Kim Smouter Why a scan, either conducted by ESOMAR or someone else is key to getting GDPR right We are now officially living in a GDPR world, after years of negotiations and a two-year...
What Do People Really Think About Data Privacy? …And What Does it Mean for Brands?
A look at what people REALLY think about data privacy and what this means for brands....
Facing up to Data Misuse: Does Facebook’s scandal affect the market research space?
A look at how the recent Facebook scandal may affect the research industry....
Using New Technologies to Mitigate Fraud in Online Research
Understand how the latest technology can prevent fraud in the research industry....
Cambridge Analytica; Lack of knowledge or principles?
By Finn Raben Over the weekend the New York Times and Observer newspapers reported that data mining and analysis company Cambridge Analytica, a company that had been employed with considerable success by Donald Trump in...
Thought Leaders in Privacy and Data Safety in the Digital Era
A look at how market research can establish a leadership role in privacy in the digital era....