SHOBSERVATORY: A quirky look at research, marketing, brands, consumers and everything else astronomical to microscopic.
The insighting process- the gap between sweet hope and grinding reality!!
SHOBSERVATORY: A quirky look at research, marketing, brands, consumers and everything else astronomical to microscopic.
The insighting process- the gap between sweet hope and grinding reality!!
Director, Drshti Strategic Research Services, India
Shobha Prasad is a career researcher and recreational cartoonist. The former is used to enrich the latter. Shobha can be reached at shobha.p@drshti.com.
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1 comment
So true!