COVID-19 (Corona)
For the first time ever, Danone’s ExCom could monitor its actions with a single reference framework to address all aspects of consumer behaviors, based on all available data sources, enabling them to take rapid and...
COVID-19 – Forecast update
Briggs is calling end of Pandemic in Q3 2021, with a drop in annualized deaths from 875,000 in US and Europe to annualized 1,500 or less....
Christmas 2020: Opportunities to close the year on a positive note
2020 has been a challenging year. Due to Covid-19, all around the globe, people have had to go into lockdown, working or learning remotely, while many businesses suspended their activities, with a severe economic impact...
Re-igniting brands by leveraging archetypes
As consumers visualize a new reality during & post Covid-19, their aim is to create new thought patterns & behaviours that make sense of disruption and provide new ways of engaging with this unfamiliar but...
Mindfulness during disruption
The lives and livelihoods of individuals across the world are currently experiencing unprecedented disruption due to COVID-19. What's unique about this moment in history is that the entire world is experiencing a transitionary period, one...
Reaching out to elderly Australians
Changing how we think about loneliness and connection to better support our elderly population suffering from social isolation – particularly in the face of COVID-19 and into the future....