Managing insights at PepsiCo as markets re-open
We catch up with Gans to ask him about changes in managing insights as markets in Europe and the US begin to open up....
Kathy Joe
Consultant Editor, Research World, The Netherlands
Dealing with volatility in managing research and insights
As some offices re-open and others continue to work remotely, how are research teams managing with the ongoing changes and volatility....
Navigating uncertainty as markets in Europe and the US re-open
With the growing impact of vaccination campaigns in some regions and markets re-opening in Europe and the US, we ask Alex Hunt, CEO of Behaviorally and Mark Langsfeld, Insight250 Chair, and CEO of mTab how...
Market research is the top strategy separating winners from losers in B2B
Market and insights firms must ensure that they not only truly understand but also meet the needs of their customers during the pandemic....
Raphael Meillat on opportunities for agile research at Nissan
We talk to Raphael Meillat, Nissan’s Global Market Intelligence Expert Leader, about lessons learned from the past year and his plans for the future as the global vaccine campaign raises hopes for greater consumer spending....
Predicting the future with Diageo’s Global Consumer Planning Director, Andrew Geoghegan
We catch up with Andrew who is working from home outside London, rather than traveling around the world which is what he normally would be doing to better understand different hospitality and drinks cultures....