Kim Smouter-Umans
European Diversity Expansion Co-Lead at Volt Europa and Head of Public Affairs and Senior Manager Professionals Standards at ESOMAR, ESOMAR, The Netherlands
Marketing, PR, advertising and market research were the most inclusive sectors according to the study. But there is still work to be done which is why associations such as the MRS, the Insights Association, ESOMAR...
2 May | International Market Research Day 2020
On the 2nd of May ESOMAR, in partnership with TUAD, the Turkish national market research association and the broader data, research and insight sector marks International Market Research Day....
ESOMAR launches new services at WebSummit and promotes MR to 70,000 attendees
A delegation led by ESOMAR participated in the 2019 WebSummit this year, bringing back the Smart Data Lab in order to help promote the value that the market research and data analytics ecosystem can provide...
ESOMAR committees successfully complete their annual delegation visit to Brussels: a summary report
Each year, the Government Affairs and Professional Standards service of ESOMAR organises a delegation visit to Brussels in order to meet the movers and shakers of what’s known in Brussels as the "European bubble." That...
As Governments go on break, what should be on your regulatory radar?
By Kim Smouter-Umans In a lot of countries, the months of July and August are synonymous with so-called Government recesses. Similar to schools, Governments go on a break and the task of legislation is put...
Why a scan, either conducted by ESOMAR or someone else is key to getting GDPR right
By Kim Smouter Why a scan, either conducted by ESOMAR or someone else is key to getting GDPR right We are now officially living in a GDPR world, after years of negotiations and a two-year...