Biz-Talks
As challenger brands compete with established global brands in a wide range of categories including drinks, snacks and cosmetics, how can existing companies harness their own creativity and entrepreneurship to create successful innovative brands?...
Talking Insights | Episode 10: the future of healthcare
The digital health revolution is coming. Accelerated by the COVID crisis, millions across the globe are turning to innovative tech based solutions to speak to physicians, monitor treatment, and navigate the pandemic world. This week...
How to adapt to the new data and insights world post COVID-19
Today, many of us are working from home and it is likely that this will continue for at least another six months until a COVID-19 vaccine is widely available and distributed. What are some of...
Talking Insights | Episode 9: the trick to trust – how brands win our business
How do you decide where to spend your money? What makes you choose one brand over another? How do brands make or break trust with their consumers? Trust is a difficult idea to quantify, but...
Talking Insights | Special Episode: the future of insights
In this week's special episode we're bringing you a fascinating discussion between two leading lights in the Research sector from ESOMAR's Insights Festival. Frédéric Petit, CEO and Founder of Toluna, and Richard Thorogood, VP of...
Talking Insights | Episode 8: the politics of opinion polling
As elections loom across the globe, how much can we rely on opinion polls to show us political and social realities? How are polls carried out? And what challenges do pollsters and the public face...