Reactions & Foresights
The COVID-19 pandemic, with no end in sight, has disproportionately impacted marginalized communities who are experiencing higher infection rates and economic devastation...
Mindfulness during disruption
The lives and livelihoods of individuals across the world are currently experiencing unprecedented disruption due to COVID-19. What's unique about this moment in history is that the entire world is experiencing a transitionary period, one...
Understanding the evolution of the TV/video marketplace: how will linear and on-demand content coexist?
The effects of COVID-19 and the current and likely changes in viewing were intriguing for the content providers. Understanding this landscape provides an important basis for the TV/video measurement intricacies and complexities that will be...
COVID-19 finally driving much needed radio measurement innovations?
Most radio measurement services around the world were seriously handcuffed by the COVID-19 crisis and innovation via various integrated approaches is evolving as the new approach to measuring radio audience hearing/listening....
ESOMAR Insights Festival: thoughts from an industry newbie
I don’t think any of us expected an international MRX event of the scale of the Insights Festival to be pulled off this year. But ESOMAR has proved that major conferences can still go ahead,...
ESOMAR Insights Festival 2020 – designed to create memories
I always enjoy attending ESOMAR Congress! It coincided with the date we launched MESH Experience in 2006, so has a rather special place in my heart. At that London Congress, the first I had attended,...