COVID-19 (Corona)
What separates the COVID-19 pandemic from other global crises of the past is the speed and magnitude at which it has engulfed the globe. The virus (and its detection) arrived later to India, than it...
Life on lockdown – consumer diaries
In the space of the first few months of 2020, the life of every person on earth has shifted dramatically. The Covid 19 crisis is a health emergency, but it’s also an unprecedented disruption to...
The conscious consumer
As the COVID-19 pandemic is flooding our news feeds and Greta Thunberg’s sailing boat and climate protesters hardly get any attention anymore, we might wonder whether all the multinationals’ sustainability programs and innovations are being...
CEO of Ipsos, Didier Truchot, on how COVID-19 is impacting the company
As leaders around the world struggle with the problem of how to restart the economy whilst protecting people’s health, we talk to Didier Truchot, CEO of Ipsos, the world’s third largest research company, about the...
The Stay At Home Diary: week 3
Cologne. In Germany on the 22nd March, new social distancing regulations were released. These are like those of other ‘locked down’ European countries, but a little softer than some other markets. The overall situation in...
Focus groups, where do we go from here? – ESOMAR COVID-19 Open Community Support Circle
Building on the previous session that focused on moving fieldwork from face-to-face to online data collection, this community support circle looked specifically on how focus groups could be moved online. The session was introduced by...