COVID-19 (Corona)
In this month’s COVID-19 update, I present the forecasts, compare previous forecasts to actuals, and provide my observations/commentary about where we are in the pandemic....
The good, bad and ugly: COVID-19’s impacts on market research
There's light on the horizon. As we enter the other side of the COVID-19 pandemic, we’re starting to see glimpses of normalcy once again. And for the first time in a long time, we can...
Raphael Meillat on opportunities for agile research at Nissan
We talk to Raphael Meillat, Nissan’s Global Market Intelligence Expert Leader, about lessons learned from the past year and his plans for the future as the global vaccine campaign raises hopes for greater consumer spending....
COVID forecast for the USA – April
As part of a continuing series in Research World, this is the monthly update of my COVID-19 forecast....
COVID-19 in Kenya – one year later
In the span of a year, the virus has disrupted the world and Africa, changed consumer habits, and remade entire sectors....
Today’s consumer insights
Chandan Mukherji, Nestlé’s Vice President & Director, Strategy, Insights and Innovation on the strategic role of insights during the pandemic...